Co-op Blog

REBBL: A Company Doing More

You might recognize REBBL (an acronym for roots, extracts, berries, barks and leaves) because you’ve tried one of their delicious elixirs or protein drinks such as Turmeric Golden Milk or Maca Mocha, which is one of my favorites.  I had a chance to learn more about the great work that REBBL is doing when I attended the Co-op Convergence conference this past July.

REBBL was established to further the mission of the nonprofit organization Not For Sale, whose goal is to help prevent exploitation in the Peruvian Amazon and make a positive impact on regions of the world that are vulnerable to exploitation and human trafficking.  REBBL is committed to ethical sourcing practices by purchasing sustainably-farmed and organic ingredients from people who employ fair labor practices. REBBL also donates 2.5% of their net profits to Not For Sale.

As I enjoy my REBBL elixir this morning, I’m happy to support a company that is doing more.

by Jo Marie Jensen, Grocery Manager

By: Co-op Staff

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